The following is an innovative ad for Microsoft Digital Advertising but it could just as easily be an ad for the use of blogging as a marketing tool. Take a look, enjoy a chuckle and then ponder how blogging can help you establish a more meaningful relationship with your customers.
And if you want to learn […]
Here at Business and Blogging we’ve emphasized the importance of building relationships again and again.
Recently, a real life case study unfolded which demonstrated the importance of community in a dramatic way.
CNN.com recently covered the story of James Karl Buck, a graduate student who used the micro-blogging tool, Twitter, to help secure his release from an […]
In previous posts, we’ve discussed the intellectual and physical demands of blogging. While I still tend to believe that neither of these is overwhelming for the average business owner or corporate employee, I do think there is another challenge of blogging which can get in the way of success - the time commitment involved.
Blogging can […]
Welcome readers!
It’s another Sunday and we’ve got another great reading list for you. Have you got your coffee ready? Here’s today’s list:
Blogging can help you get out of jail. This one’s been blogged all over the Internet, but here’s a link to the CNN story of how one blogger used microblogging (Twitter) to secure a […]
I’ve had business bloggers ask me whether it is okay to post off-topic occasionally. They worry that if they post something personal, or funny, or non-businesslike that they will lose their credibility.
My response is that this is a personal decision for each business and their blog. If it feels right to you - go ahead and do it. […]
If you’re not careful, someone else might be able to use a variation of business name, blog URL, or other identifiable phrase and have access to the benefits that your brand has built up.
A post from Eliza Feree at the Babylune blog about a (possibly accidental) mixup between two mommy blog names and URLs got […]
In my last post I discussed ways to get bloggers talking about you - assuming you don’t have a blog.
But what if you do have a blog and it still appears that no one is paying attention?
Much like my advice for business owners who don’t blog - my advice for bloggers is to remember […]
One of the questions that I’m frequently asked is: “how can we make sure that customers and potential customers are reading my company blog?”
The answer to the question is simple: blog about topics that interest your readers.
The trouble with that answer is that it really is too simple. The sad fact is that many businesses […]
Recently I mentioned that the only thing worse than having bloggers talking negatively about you, is to have them not talking about you at all!!
I’ve created my own 21st century version of the classic question of whether a tree falling in a forest still makes a sound if no one is there to hear it:
If a […]
Should bloggers have limits on how they cover sports?
Apparently, many sport organizations think so. The New York Times has posted a piece today on the Tension Over Sports Blogging.
Sports franchises are beginning to recognize blogging as a form of legitimate media. The New York Times piece includes the rules pertaining to bloggers (and other forms […]
Making your blog work for your business
Written by Liz Fuller [email], and Laura Spencer [email] for b5media.
Accounting Solver
Behind The Buzz
Biz Chicks Rule
Biz Levity
Boss Hatch
Brandcurve
Business & Blogging
Buzz Networker
Common Sense PR
Contract Worker
Copyblogger
Daily Blender
Digital Money World
Doing Biz Abroad
Everyday Networker
Franchise Pick
Greener Assets
Home Biz Notes
Interview Chatter
Just Make Money Online
Leadership Turn
LifeDev
My Organized Biz
One Vote Matters
Pimp Your Work
Project Management 411
Property Crossroads
Second Life Pros
Slacker Manager
Small Business Boomers
Startup Spark
Successful Blog
Talk Stock Trading
Taxgirl
The 501(c) Files
The Golden Pencil
Work Boxers
Yielding Wealth
Recent Comments