Business and Blogging Bookshelf: Blog Wild! A Guide for Small Business Blogging
(www.businessandblogging.com) Andy Wibbels’ blog has been a favorite resource of mine for some time. When I managed to get my hands on a copy of his book, Blog Wild! A Guide For Small Business Blogging
One of the questions about blogging that a lot of small business owners struggle with is: Where Do I Start?
Andy’s book does a really good job of answering that question. It takes you step-by-step through the process of creating a business blog. The book addresses basic questions that a small business owner might ask such as:
- What Is a Blog?
- How a Blog Works
- Should I Have a Website or Blog?
- Choosing a Blog Platform
- How To Publish Your First Post
Another strong point of the book is that it is a really quick read. It’s short (only 161 pages, not including the index and glossary). Most chapters are less than four pages long. I was able to read the book in a single afternoon!
One difference that I would have with Andy is that he recommends Typepad. Because he recommends Typepad he devotes the last 70 pages (or so) of the book to specific Typepad instructions.
While I think that Typepad is a fine blogging tool, I personally prefer WordPress installed on your own domain. Readers who don’t use Typepad may be tempted to skip the second half of the book, which is a shame because there’s some other nuggets of wisdom in there (such as the chapter on “What Is a Feed and How Does It Work?”).
One thing to keep in mind is that this book is geared towards beginning bloggers. If you’ve already got a blog up and running, then you may find this book to be too basic for your needs. However, if you’re a small business owner who is about to start blogging, then this book is a great place to start.
About Business and Blogging Bookshelf - From time to time, Liz and I will review a book about business blogging and include a review here. Together, we’ll help you grow your business blogging library.
Image Source: www.sxc.hu
Tags: Andy Wibbels, Getting Started, small-business-blogging, Starting a blogRelated Stories
POSTED IN: Books, Small Business
4 opinions for Business and Blogging Bookshelf: Blog Wild! A Guide for Small Business Blogging
Rich
Feb 7, 2008 at 9:15 pm
Thanks for the link to Andy’s blog. I’m not sure the book would be something I’d be interested in, but the blog = definitely!
Liz Fuller
Feb 8, 2008 at 3:22 am
Hi Rich,
Good to hear! Laura introduced me to Andy’s blog and I agree - it’s been a good resource.
Speaking of good resources - I took a look at your blog - looks like it’s a good source of information for small businesses!!
Laura
Feb 8, 2008 at 9:35 am
Hi Rich!
I’m glad that you enjoyed Andy’s site. The book is good, but basic. I’d definitely hand it to someone who was just getting started.
Coffee Break
Feb 10, 2008 at 5:45 am
[…] Business and Blogging Bookshelf: BlogWild! A Guide for Small Business Blogging An informative review of Andy Wibbel’s new how-to and why-to book for beginning bloggers, […]
Have an opinion? Leave a comment: