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Business and Blogging

Business Blogging Tip Number 6: Ask A Question

by Laura Spencer on June 20th, 2008

six(www.businessandblogging.com)

Tip: Ask a question in your business blog post.

So, you’re actively trying to engage your clients and prospective clients in conversation and . . . no one will talk to you.

You write blog post after blog post, but no one leaves a comment in reply. All is lost, right?

Not necessarily. One way that you can stimulate a conversation by asking a question in a post.

Why it’s important: One of the purposes of your business blog is to build a community.

As as community builder you want to encourage open and active communication.

Lack of comments might indicate that you aren’t reaching your target audience, but it could also mean that your readers have nothing to say. By posing a question rather than making a statement you make it clear that you want responses.

Image Source: Laura Spencer of WritingThoughts

POSTED IN: Blogging

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