February 11th, 2008
(www.businessandblogging.) Blogging, of course…
When something goes wrong in your business, you want to be able to get accurate information to the public - and quickly. What better way to do that than with a business blog?
Remember, your customers are likely to have blogs. They won’t hesitate to pick up on negative information about your company […]
By Laura Spencer -- 4 comments
January 26th, 2008
(businessandblogging.com) A lot of our conversation about blogging and business has focused on customer relationship or marketing. There’s a lot more to it than that, as many project managers have discovered.
One of the key elements in project management is communication. Traditionally, project management communication has been done through meetings, progress reports, or phone calls. […]
By Laura Spencer -- 4 comments
June 21st, 2007
This time next week I’ll be mingling with some top thought leaders, futurists, innovative thinkers, and technology experts from around the world and with staff of the AMP finance and investment company. The occasion is AMP’s week-long Innovation and Thought Leadership Festival 2007.
The Festival is for employees and decision-makers of AMP from all departments […]
By Des Walsh -- 3 comments
May 6th, 2007
This post has been prompted by my watching a very funny video about medieval tech support. Thanks to Tim O’Reilly for the video link and comments that prompted the following.
In any field of learning or endeavour, it’s not difficult to go from knowing little or nothing to knowing a lot and having the jargon to […]
By Des Walsh -- 1 comment
April 30th, 2007
What if a business person could have a place on the Web where there was a collection of blogs which were:
- focused consistently on business issues
- informative and even entertaining
- written professionally
- by bloggers respected by their peers
- updated regularly and at least several times a week?
You’ve read my mind.
It’s here, at the business channel […]
By Des Walsh -- 1 comment
April 30th, 2007
I’m working with some colleagues on a couple of business initiatives and as a keen blogger I am naturally thinking about how to use blogs to help with the marketing.
And precisely because I am a blogger and I read and comment on other blogs, check my RSS readers regularly, listen to podcasts and am generally […]
By Des Walsh -- 0 comments
April 19th, 2007
Every time I do a presentation on business blogging, I go looking for current examples of business blogs, preferably with some evident connection with the interests of the particular audience I’m to address.
To do that efficiently, it helps to have lists, with domains, so I don’t have to do the basic digging myself.
Back in 2004-05, […]
By Des Walsh -- 7 comments
February 9th, 2007
As recently as two days ago, at the ad:tech Sydney conference, I was asked once again a question I get asked a lot by people considering business blogging.
How can our company have a blog and not risk having all our good ideas taken by others?
Well, at a mechanical level, you could get your IP-specialising legal […]
By Des Walsh -- 1 comment
January 17th, 2007
Via my Newsgator RSS aggregator, I noticed a Robert Scoble post about IBM and blogging on corporate sites.
Robert is picking up a post by Simon Phipps, commenting on changes he says IBM has been making to details on its website.
When I was studying and researching medieval and early modern European history, I had a very clear understanding of the qualitative […]
By Des Walsh -- 3 comments
January 11th, 2007
Talking to business owners about blogging, I find one of the questions that comes up frequently, in a variety of formulations, is about how you can have a business blog without giving away all your good ideas, your intellectual property.
Tags: Gurteen, ideas, intellectual-property, km, Knowledge Management, Risk ManagementShare This
By Des Walsh -- 2 comments
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