April 15th, 2008
McDonald’s is a popular place to eat, but just how popular is their corporate blog?
I decided to take a look.
This is another in our ongoing series of corporate blog reviews. Previously, we’ve taken a look at the Kodak blogs, the General Motors blog, Starwood Hotels and Resorts, and Wal-Mart.
McDonald’s corporate blog is called Open for […]
By Laura Spencer -- 1 comment
February 21st, 2008
This is another in our ongoing series of corporate blogs. Previously, we’ve taken a look at the Kodak blogs and the General Motors blog.
Liz outlined our criteria for reviewing blogs on her post, Business Blogs: The Good, The Bad, and The Ugly.
Today, we’re going to examine theLobby.com, which is the blog for the Starwood […]
By Laura Spencer -- 2 comments
January 30th, 2008
One of our goals here at Business and Blogging is to take a look at the blogs that are aleady out there, focusing first on blogs from some of the leading corporations.
Liz outlined the criteria for reviewing blogs on her post, Business Blogs: The Good, The Bad and The Ugly. Since then, she’s reviewed the […]
By Laura Spencer -- 8 comments
June 21st, 2007
One of the challenges with a lot of the WordPress themes I check out is that while they look very nice from a “pure design” (if there is such a thing) viewpoint, they are often not going to be easily adaptable to how a range of small businesses may want to present themselves online.
Sure, there […]
By Des Walsh -- 4 comments
April 9th, 2007
From time to time, in speaking with business groups about blogging, I ‘ve mentioned a conversation I’d had with a chief executive, about why blogging was in my view something any business owner should know about and possibly incorporate into their business activity. The punchline of the story was that when I explained that there […]
By Des Walsh -- 2 comments
April 5th, 2007
Another great, first person testimony backed, business blogging case study today on my Google Alerts, which took me to a post by blogging expert Denise Wakeman on Build A Better Blog.
Denise tells of how, back in 2005, as a marketing consultant to LA gourmet bakery owner Larry Maiman, she “urged him to start a blog for his cafe”.
By Des Walsh -- 4 comments
April 3rd, 2007
Via The Editor’s Weblog, news that South Africa’s Mail & Guardian Online (M&G) has launched a blog aggregator for South African blogs, Amatomu.
The aggregator, still in Alpha, is well laid out, looks good and has some very useful features from a business blogging point of view, including tag clouds, a search for blogs (South African) and lists of […]
By Des Walsh -- 3 comments
January 29th, 2007
I’ve spent some time today reading various comments about the new WordPress upgrade to Version 2.10.
This blog, as part of the b5media network, runs on the WordPress platform so upgrading for this blog is not something I’m personally responsible for. However, I have a couple of other blogs which also use WordPress and some people I’m coaching are also on WordPress. So today I’ve […]
By Des Walsh -- 4 comments
January 12th, 2007
For anyone interested in how the blogosphere is developing beyond (as well as in) the USA, there is a new, freely downloadable and thoroughly absorbing report out, courtesy of Edelman, A Corporate Guide to the Global Blogosphere. The report draws on the Edelman Omnibus Blog Survey conducted by Edelman’s “independent research company, Strategy One”. Countries […]
By Des Walsh -- 0 comments
January 1st, 2007
Well, I got my posting for the new year off to a great start, didn’t I?
If you are pretty reliable on spell people’s names correctly, then I suppose for authors one of the next good things you can do is to get the titles of their books right.
Yesterday I posted here about Shel Israel’s new […]
By Des Walsh -- 0 comments
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