Business and Blogging

April 5th, 2008

More On Twitter as a Business Tool

I’ve been thinking a lot more about Twitter as a business tool this week. Apparently, so is a lot of the blogosphere.
Some of the blogosphere discussions about Twitter this past week include:

Mary Emma Allen of Home Biz Notes has written two posts: Using Twitter To Boost Your Home Business and Twittering Along With Twitter In […]

By Laura Spencer -- 11 comments

April 1st, 2008

Do You Share Your Knowledge?

(www.businessandblogging.com) One thing that holds many small businesses back from business blogging is the fear that they will give away valuable proprietary knowledge and therefore harm their business.
The truth is, most of the time, sharing knowledge on a business blog does not harm business. In fact, the general information that you share on your blog […]

By Laura Spencer -- 3 comments

March 31st, 2008

Farm Fresh Blogging

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There’s an old saying that March comes in like a lion and out like a lamb…except of course, when it comes in like a lamb and goes out like a lion…..or occasionally when it comes in like a lion and goes out like a lion…and then once in a while when it comes in like a lamb […]

By Liz Fuller -- 0 comments

March 24th, 2008

Is It Time To Spring Clean Your Business Blog?

(www.businessandblogging.com) Last week we marked the first day of spring. With the onset of spring, many have turned their thoughts to spring cleaning.
If it’s been a while since you’ve taken a critical look at your blog, it just might be time to do some spring cleaning there as well.
Here are ten spring cleaning questions to […]

By Laura Spencer -- 0 comments

March 10th, 2008

Are You Communicating?

Does your business blog reach your customer?
Many business blogs totally fail to reach and engage their intended audience. For these blogs, there is just no real customer communication happening. Don’t let your business blog be one of these!
It’s true that some businesses are afraid to face their customers, but that’s not the best way to […]

By Laura Spencer -- 7 comments

March 5th, 2008

Small Business Blog Review: Naturally Curly

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(www.businessandblogging.com)   Today’s post is the second in our series of reviews of real live small business blogs.
 The first was Mani’s on Fairfax.
I particularly like this example because it shows how blogs can help support the long tail of marketing.   Chris Anderson wrote about this concept in his book The Long Tail: Why the Future of Business […]

By Liz Fuller -- 6 comments

March 4th, 2008

Does Your Business Blog Have A Purpose?

(businessandblogging.com) Here at Business and Blogging Liz and I have blogged a lot about what a blog can do for your business.
Some of the ways that your business can benefit from blogging include:

Establishing your business as an expert

Improving customer relations

Generating leads

Branding

Showing a “human” side to your company

However, none of these wonderful things will happen unless […]

By Laura Spencer -- 3 comments

February 29th, 2008

Is Your Business Blog Interesting?

(www.businessandblogging.)
Easton Ellsworth thinks that it’s probably lamer than a two-legged dog.
Dawud Miracle wonders if your blog is really selling your business.
There’s a good reason that these bloggers are questioning the quality of business blogs.
The sad truth is: many business blogs totally and utterly fail to live up to the potential of what they could […]

By Laura Spencer -- 2 comments

February 28th, 2008

Small Business Blog Review: Mani’s on Fairfax

 
(www.businessandblogging.com) We talk a lot on this blog about the reasons why you should have a blog, how you should start a blog and the things you can do with a blog.  But in the end, nothing is as useful as an example.
So, today we are starting a new series - profiling small businesses who are […]

By Liz Fuller -- 0 comments

February 26th, 2008

Announcing Small Businesses Blog Reviews

Recently Lawrence Salberg wrote an article titled Small Business Blogging Won’t Grow in 2008. He cited my recent post stating that 1.25 million businesses had blogs, and he basically predicted that with the exception of tech companies, that number would pretty much remain flat this year.

In other words, he predicted that the other 22 million […]

By Liz Fuller -- 11 comments