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Business and Blogging

Archive for the ‘Web 2.0’ Category

May 15th, 2008

How To Get Your Reader’s Attention . . .

When I wrote Tuesday’s post on the crowded blogosphere, I had no idea of the can of worms that I was opening.
While most commentators seem to agree that there is still room on the Internet for good content, after I wrote that post I ran across two additional posts that really emphasized the nature of […]

By Laura Spencer -- 1 comment

April 17th, 2008

Blogging, Sharing, Creativity, and Collaboration

At the beginning of the month, I posted here about the importance of sharing information on your business blog. The post dealt mainly with the fear that some businesses have about sharing information, and how shared information builds up goodwill.
As I was browsing through some websites yesterday, I ran across a post by Dawud Miracle […]

By Laura Spencer -- 1 comment

March 28th, 2008

Can Twitter Be Used For Business?

When I first heard about Twitter last year I viewed it as just another social networking tool. I didn’t give much thought as to whether it could be used for business, but rather I saw it as another means for folks to communicate online.
To tell you the truth, I was also afraid that it would […]

By Laura Spencer -- 8 comments

March 26th, 2008

What’s For Dinner?– Are Blog Reviews The New Key To Success For Your Industry?

(businessandblogging.com) As I was browsing through my morning reading, I came upon this article from Candice Choi at the San Francisco Chronicle. The article describes how blogging is starting to have a major impact on the food manufacturing industry.
Apparently blogs are springing up that are dedicated to reviewing specific food products. A review on one […]

By Laura Spencer -- 4 comments

March 18th, 2008

The New Web 2.0 Careers

(www.businessandblogging.com) Web 2.0 has created a new business environment, and along with that new business environment have come some new jobs.
The Web 2.0 jobs are jobs that didn’t exist ten, or even five (in some cases), years ago. They are jobs that may not exist, at least in the exact same form that they are […]

By Laura Spencer -- 9 comments

February 19th, 2008

Does Your Blog Have the “Wow” Factor That It Needs?

(www.businessandblogging.) You know when you see it.
It’s that special something that makes you pause when you see a blog and think to yourself, “I’ve got to come back here.”
You may even bookmark that blog for future reference. Why? It’s the “Wow” factor at work.
Browse through any list of the most popular blogs and you’ll notice […]

By Laura Spencer -- 12 comments

February 15th, 2008

SIIA Survey Results - Roughly Half Of IT Companies Have Blogs

(www.businessandblogging.) Liz and I have been following the use of blogging as a tool by businesses of all sizes. Last month Liz looked at the question: How Many Small Businesses Have Blogs?
Liz was amazed, and so was I, to find that only five percent of businesses with less than 100 employees have a blog.
When the […]

By Laura Spencer -- 6 comments

February 5th, 2008

Did You Miss The Marketing Boat? (Why Blogging Should Be Part of Your Web 2.0 Marketing Strategy)

(www.businessandblogging.com) If you’re not using blogging as part of your Web 2.0 marketing strategy, then there is a good chance that the marketing boat has left port and you’re not on board.
Yesterday, Liz pointed out what can happen if your company fails to understand the importance of bloggers as a market demographic.
Today, I’d like to […]

By Laura Spencer -- 3 comments

August 24th, 2007

Blog Business Summit Programs January 2005 and September 2007

The next Blog Business Summit is only a few weeks away now. The event is to be held in Chicago, 17-19 September, and its structure is an interesting reflection of how blogging in the business sector has evolved since the first Summit in January 2005 in Seattle. (NOTE: the Chicago event scheduled for September has […]

By Des Walsh -- 3 comments

August 2nd, 2007

Marvellous Online Creativity Tools from Mashable

Ever wonder where bloggers who use lots of pictures in their posts get those pictures? And how you could get different pictures that you could use without breaching copyright and without having to spend a lot of money for the privilege?
And what about how to find tools to help you with video editing or podcasting?
Your […]

By Des Walsh -- 2 comments

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