June 20th, 2008
(www.businessandblogging.com)
Tip: Be patient.
Many business bloggers start their business blog and quickly get frustrated when they discover, after a few weeks (or months), that they only have a few readers.
At this point, some business bloggers are tempted to quit blogging. They feel that no one is reading, so why should they bother. They shouldn’t give up, […]
By Laura Spencer -- 2 comments
June 20th, 2008
(www.businessandblogging.com)
Tip: Use graphics and other types of content to liven up your business blog.
Many business bloggers make the mistake of thinking that blog content must always be text.
Nothing could be further from the truth. There are many types of content that you can post on your business blog including photographs, images, podcasts, videos, and more.
For […]
By Laura Spencer -- 0 comments
June 16th, 2008
(www.businessandblogging.com)
In the second of our series on business blogging basics, we’re going to look at blog names. The first was on writing headlines.
Today we’re going to examine something so simple that it might seem obvious. However, it’s also something that’s easy to overlook - your business blog’s name.
Not only should your business blog’s name have […]
By Laura Spencer -- 3 comments
June 14th, 2008
(www.businessandblogging.com) Probably not yet. . .
Neither do mine.
As a business blogger, it’s important to match your use of social media to your target audience. If your marketing plan includes microblogging, then you should be interested in who is using those tools.
With that in mind, I set out to find some statistics on who, exactly, is […]
By Laura Spencer -- 9 comments
June 10th, 2008
(www.businessandblogging.com) Last month the microblogging tool, Twitter, was the latest and greatest new social media toy tool. But lately Twitter has been plagued with error messages like the following one that I encountered recently:
“Twitter is currently down for We are quickly fixing some discrepancies across our webserves. Coming right back!.”
Frustrated Twitter users have been searching […]
By Laura Spencer -- 9 comments
June 6th, 2008
(www.businessandblogging.com) Prominent blogger, Michael Stelzner of Writing White Papers wrote about the “dark side” of blogging over a year ago.
Yes, he was talking about addiction. Internet (blogging) addiction, to be specific.
Now others are talking about it too.
Over at the canyon, a blog for the treatment of addiction and other mental illnesses, they’re asking the […]
By Laura Spencer -- 1 comment
May 27th, 2008
Yesterday, Liz discussed how Whole Foods Market has incorporated many social media tools such as podcasting into their online corporate efforts.
Whole Foods Market is not alone.
Social media tools are the next “big” thing in Web 2.0, and nearly every blogger that I know of participates in some form of social media - with good reason. […]
By Laura Spencer -- 0 comments
May 15th, 2008
When I wrote Tuesday’s post on the crowded blogosphere, I had no idea of the can of worms that I was opening.
While most commentators seem to agree that there is still room on the Internet for good content, after I wrote that post I ran across two additional posts that really emphasized the nature of […]
By Laura Spencer -- 4 comments
April 17th, 2008
At the beginning of the month, I posted here about the importance of sharing information on your business blog. The post dealt mainly with the fear that some businesses have about sharing information, and how shared information builds up goodwill.
As I was browsing through some websites yesterday, I ran across a post by Dawud Miracle […]
By Laura Spencer -- 1 comment
March 28th, 2008
When I first heard about Twitter last year I viewed it as just another social networking tool. I didn’t give much thought as to whether it could be used for business, but rather I saw it as another means for folks to communicate online.
To tell you the truth, I was also afraid that it would […]
By Laura Spencer -- 8 comments
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