Coffee Break

Happy Mother’s Day! It’s time for another coffee break. Help yourself to some cream and sugar if you like, we’ve even got a special coffee cake set aside for you this week.
Once you’ve settled in, I’m sure that you’ll enjoy this week’s coffee break picks.
- Last weekend was SOBCon, so naturally the blogosphere is full of great summaries of the event like this one on the BlogHerald by Lorelle VanFossen. Read it to see what you missed.
- Liz Strauss has a new post guiding us on how to make your blog successful, The Ultimate Guide to a Wildly Sticky, Successful and Outstanding Blog. This ultimate guide is actually a collection of links to some of the best posts on blogging that you can find.
- Colleen Coplick, over at Buzznetworker, has posts up on how to pitch a blogger properly and how not to conduct blogger relations. If your business wants to tap into the power and influence of blogs, these two posts are must-reads.
- John Cass over at PR Communications has been analyzing the review results posted on the Fortune 500 Business Blogging Wiki. While it turns it that most reviewed Fortune 500 blogs are above average, there is still room for improvement. Read his analysis to find out where most corporate blogs need some additional work.
- In the meantime, Mario Sundar at Marketing Nirvana has come up with his own list of the top 15 corporate blogs. This is a new series for him and it’s worth taking a look to see if you agree.
- On theory.isthereason, Kevin Lim asks So… Would you hire a social media strategist? This is actually the second part of a comprehensive series examining the question.
That’s your coffee break reading for this week.
Don’t forget, if there are any topics you’d like us to discuss - let us know in the comments or directly via email!!
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