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Business and Blogging

August 19th, 2007

Sean Kelly on The Marketing Secrets of Steve (Crikey!) Irwin

My b5media colleague and franchising expert, Sean Kelly, is a guest blogger here this week and has kindly offered the use of one of my favorites, a piece he wrote nearly a year ago on occasion of the death of the Australian crocodile guy, the improbable, one-off phenomenon, Steve Irwin.
The message is as pertinent […]

By Des Walsh -- 3 comments

April 4th, 2007

Good Advice on Marketing to Bloggers - from BlogHer Business

More from BlogHer Business ‘07, held last month in New York, about which I posted a couple of days ago.
On Susan Getgood’s Marketing Roadmaps, another report from the conference and with lots of links to women bloggers, together with an observation, presented with a touch of whimsy but pointedly enough, for the benefit of males […]

By Des Walsh -- 0 comments

February 5th, 2007

Ad:tech Sydney - Panel on Blogs as a Marketing Tool

Off to Sydney this afternoon for the two day ad:tech conference. I have the good fortune to be on a panel with some people I have great respect for and who, individually and collectively, have lots of knowledge and practical experience in the field of business blogging, Ross Dawson (in the chair), Mark Jones and […]

By Des Walsh -- 1 comment