Business and Blogging

August 15th, 2007

While We Were Blogging, the Game Changed

Two years ago, Shel Israel and Robert Scoble sent to their publishers the manuscript of their book, Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers.
What fascinated me at the time was that the book was written in the open, so to speak, and interactively with readers of the Naked Conversations blog, […]

By Des Walsh -- 1 comment