Business and Blogging

January 4th, 2008

Blogging and PR: Six Principles to Live By

(businessandblogging.com) The purpose of this post is to give you the “how to” of making blogging work for your business. There are six principles that you must implement when you develop a business
blog. I call them the six
be(e)s of business blogging:

Be there. Show up. Post regularly. Develop a posting schedule, […]

By Laura Spencer -- 5 comments

January 4th, 2008

The Art of Building Relationships and Winning Customers (Blogging and PR)

(businessandblogging.com) Do you have an ongoing relationship with your customers as individuals? Do you have regular conversations with them outside of a normal business transaction?
If your company is like most businesses, then your answer is probably “no.” If you have a business blog, however, your answer just might be “yes.”
That’s because blogging allows you […]

By Laura Spencer -- 1 comment

February 21st, 2007

Get Clues From a Master on Writing For Blogs

Brian Clark, author of Copyblogger.com, which like this blog is part of the b5media network, describes himself as a recovering attorney. Which figures - he has a lawyer’s love of language.
He also writes directly and to the point. 
For example, in the intriguingly titled post Let Cicero Build You a Sticky Blog, where he comments on the necessity of making […]

By Des Walsh -- 3 comments