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Business and Blogging

May 21st, 2007

Virtual Worlds and Business: Play or Work?

Today on the b5media business channel we are looking at the theme “work and play”.
I thought about virtual worlds, such as Second Life.
In an interview with me last December, Debbie Weil, author of The Corporate Blogging Book, asked me if I had tried Second Life. I hadn’t, and the question took me a bit by […]

By Des Walsh -- 1 comment

April 28th, 2007

Mini-Blogging: Interesting Discussion about Twitter

This week I wrote on my Thinking Home Business blog, a couple of posts about Twitter.
Twitter is described on Wikipedia as:
…a social networking and micro-blogging service that allows users to send “updates” (text-based posts, up to 140 characters long) via SMS, instant messaging, the Twitter website or an application such as Twitterrific. These updates are […]

By Des Walsh -- 2 comments

January 23rd, 2007

Blogging and Increased Traffic: Some Interesting Numbers

Any business owner contemplating a current or prospective investment in blogging, which will probably be an investment more of time than money (although with opportunity cost, it’s all money), will sooner or later want to make some assessment of the return on investment (ROI).
That’s not an easy call. Charlene Li at Forrester has a post […]

By Des Walsh -- 0 comments

January 17th, 2007

When Is It OK to Back-Edit a Business Blog?

Via my Newsgator RSS aggregator, I noticed a Robert Scoble post about IBM and blogging on corporate sites. 
Robert is picking up a post by Simon Phipps, commenting on changes he says IBM has been making to details on its website.
When I was studying and researching medieval and early modern European history, I had a very clear understanding of the qualitative […]

By Des Walsh -- 3 comments