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Business and Blogging

August 6th, 2007

Re-purposing Blog Posts as Articles

Have you been holding off from re-purposing some of your older blog posts as articles because you thought the search engines would identify that as duplicate content and deliver a penalty in the ranking department?
I have.
I understand that submitting articles to other sites is a good way to generate traffic to, and improve the ranking […]

By Des Walsh -- 0 comments

June 30th, 2007

5 Favorite News Readers: 2 - BlogBridge

BlogBridge offers itself as more than a feed aggregator, styling itself as “the ultimate info-junkie system”.
BlogBridge project leader Pito Salas and his team describe themselves as “a bunch of entrepreneurs / enthusiasts who enjoy living at the edge of technology and social behavior.”
Unlike some other popular feed readers, such as NewsGator Online which was reviewed […]

By Des Walsh -- 1 comment

June 4th, 2007

Creating Original Content the Better Bet for Search Success

When I’m talking about blogging to business people who don’t yet know much about the subject, I get pretty quickly to the point where I explain the value of a blog in getting better ranking on the search engines. Original content, with fresh postings on a regular basis, etc. My impression is that people usually […]

By Des Walsh -- 8 comments

April 24th, 2007

Interactive Webinar on Search with John Battelle

My post yesterday on feeds was triggered by an invitation I had received to a webinar with John Battelle.
The event is billed as: Search as the next interface - a conversation with John Battelle.
John Battelle is an entrepreneur, journalist, professor, author and currently founder and chairman of Federated Media Publishing. He writes lucidly, […]

By Des Walsh -- 0 comments

April 23rd, 2007

Why “More” Can be Less in a WordPress Feed

From time to time I notice in one of my RSS feed readers a post or two on the general topic of full feeds vs. excerpts. It’s been on my list of Things I Must Get Around to Understanding Better.
Some bloggers like to syndicate only a partial feed, or excerpt, not the whole article or […]

By Des Walsh -- 12 comments

January 24th, 2007

Blogs and Search Engine Optimization: Lee Nails It

While people in the SEO or SEM business might understand that blogs can help attract search engine generated online traffic, my experience - admittedly with the small business sector, things may be different at the big end of town - is that many business owners don’t get the connection between blogs and SEO and are missing […]

By Des Walsh -- 2 comments

December 10th, 2006

Jason Calcanis’ Tough Call On SEO

I understand completely that business people doing business online could be very interested in hiring the services of people calling themselves Search Engine Optimization (SEO) experts. Let’s face it, we all like shortcuts so wouldn’t it make sense to hire someone to tune our website so that it would be more readily found and listed […]

By Des Walsh -- 1 comment